What will the health care ecosystem look like in 2040?

In this project, my team and I used design thinking exercises in order to design solutions for the healthcare system of the future. Our key aim was to design a solution that reduces the rate of Delayed Transfers of Care (DOTCs) within the NHS system in the United Kingdom.

Graphic design/strategy/copywriting by me.

Pet insurance is a high-growth industry in the United Kingdom. In this project, my team and I conducted environmental scanning and a SWOT analysis to identify disjoints in the customer journey for Petplan customers. After identifying gaps, we propose a number of solutions that will positively impact the customer journey and the company’s bottom line.

Graphic design/strategy/copywriting by me.

Despite the fact that fashion retailers recognise the importance of digitalisation, many brands struggle to understand how to sync digital strategies with brick-and-mortar strategies. This online/offline disjoint often results in a jarring experience for the customer, thus reducing profitability.

This project looks at the status quo of data capture in the fashion retail space in the United Kingdom, and then shows how technology can be used to improve the customer journey and drive profitability.

This project was borne at UNLEASH, the UN’s Global Innovation Lab in Singapore. I was invited to serve as a talent for UNLEASH’s 2018 program, where I developed solutions for SDG 6: Clean Water and Sanitation. Over an 8 day period I had the pleasure of working with a team from all over the globe on one of the world’s most pressing problems: human waste management in urban slums.

Read on to learn more about the unconventional solution that we developed.

This data analysis project zooms in on the current operations of a restaurant chain, Six Guys, in order to identify the most profitable aspects of the business. We developed a regression model designed to assist the restaurant’s owners with their expansion plans.

Graphic design/copywriting/strategy by me.

Cholera is a fascinating disease. We know what causes it, and we know how to eradicate it. Still, the disease continues to infect more than 10 million people per year. In light of the failure of NGOs and public agencies to address this problem, this project focuses on a single question: how can we use the entrepreneurial toolkit to eradicate cholera?

Graphic design/copywriting/strategy by me. Watch me talk about this project here.

Each of the titans of tech are independently pursuing strategies designed to capture market share in a growing VR market.

How will Google preserve and expand its market leadership position in this competitive landscape? I explored this question through the lens of a strategy case study.

Research/Strategy/Design by me.

Fun fact: Clay Bavor said he enjoyed reading it.

Champagne production is a curious and specifically-designed market, shaped by unique and historical geopolitical influences.

As its title suggests, this paper explores the microeconomic architecture of champagne production, and offers a number of suggestions for new entrants in the sector.

Youlytics is a startup that I am working on with one of my Saïd classmates, Greg Tsimbler. Read on to learn more about how we’re thinking about bridging the gap between job seekers and their ideal careers.

In her final remarks as Chair of the Federal Reserve, Janet Yellen quipped “But let me emphasize that correlation is not causation.”

In this project, I designed a study that aims to help LEAP - an organisation that I volunteered with - to better assess the causal impact of their program.